A nonprofit’s mission explains why it exists.

A nonprofit’s goals details the path it intends to take to fulfill that mission.

But, what about core values? For too many nonprofits, a list of core values is an afterthought, thrown together because some consultant said the nonprofit needed to adopt them. Too often, core values are like the middle child—crammed in between the mission and goals, feeling misunderstood and left out.

Learn how to protect your non-profit’s core values.